New Possibilities for Vertical Streaming

GMO Pepabo, Inc. operates the streaming screen design service “Alive Studio by GMO Pepabo“, which has officially introduced support for vertical videos. This allows for high-quality screen presentations to be easily realized on vertical video streaming platforms, such as YouTube Shorts Live. Launched on August 7, 2025, this new feature significantly reduces the workload for streamers by automatically generating designs suitable for vertical videos. As a result, creators can easily produce unique vertical streaming content by utilizing a wealth of materials and presentations.

Growing Demand in the Vertical Video Market

In recent years, the popularity of vertical videos, particularly YouTube Shorts Live, has rapidly increased. This format, especially favored by younger generations, is attracting more users with its smartphone-friendly viewing experience. Market research predicts that the size of the vertical video advertising market will reach 90 billion yen by 2024. The update to “Alive Studio by GMO Pepabo” is a timely response to the anticipated growth in this field.

Diverse Features Supporting Creators

“Alive Studio by GMO Pepabo” offers over 1,400 commercially usable image materials and more than 200 sound effects and background music options. Additionally, it includes various features that enhance streaming, such as clocks, counters, and topic roulette for casual chat streams. By automatically optimizing the design of streaming screens, it reduces unnecessary settings and aids in efficient vertical video production. Currently, it is compatible with “OBS Studio,” with plans to increase support for more software in the future.

Reflections and Outlook

With official support for vertical videos, “Alive Studio by GMO Pepabo” has further expanded the creative possibilities for creators. This represents a significant step for creators seeking new streaming methods that leverage live broadcasting with e-commerce features. As the vertical video market continues to grow, it will be interesting to see how creative applications evolve in the future.

Source: PR TIMES