Headquartered in Osaka, MAW Inc. operates “ME-Q”, a custom goods production service that connects VTuber fans with creators. The company has just launched a dedicated content page spotlighting original merchandise for VTubers, making it easier than ever for individuals and agencies to expand into official goods production.

The Rapid Growth of the VTuber Market

The VTuber industry has seen remarkable growth in recent years. By FY2023, the market exceeded 80 billion yen, with more than half attributed to merchandise sales. By FY2025, the market is projected to reach approximately 126 billion yen, with expectations for continued expansion. However, for independent VTubers and small to mid-sized agencies, challenges such as high minimum order quantities and upfront costs have been significant hurdles. ME-Q addresses these issues by offering flexible production starting from small runs.

Unique Services and Benefits of ME-Q

On the official ME-Q website, creators can order a wide range of items starting from just one unit. From acrylic keychains and pin badges to T-shirts and towels, the lineup is extensive. The system allows users to upload designs online with no specialized knowledge required, completing an order in just minutes. Leveraging high-quality printing technology, ME-Q faithfully reproduces character visuals and logos in fine detail. Explore the new dedicated VTuber goods page here.

A New Trend in VTuber Merchandise

ME-Q offers shipping in as little as three business days, making it highly adaptable for last-minute event preparation. Its mobile-friendly ordering system is particularly convenient for busy VTubers. The service also supports bulk orders with volume discounts, making it ideal for event sales and crowdfunding projects alike.

Outlook and Expectations

ME-Q’s services are poised to support the continued growth of the VTuber industry by addressing diverse creator needs. Looking ahead, expansion into overseas markets is also anticipated. By offering a flexible environment for merchandise production, ME-Q is helping to strengthen the bond between creators and their fans.

Source: PR TIMES