{"id":7451,"date":"2026-08-05T21:05:22","date_gmt":"2026-08-05T12:05:22","guid":{"rendered":"https:\/\/alive-project.com\/en\/streamer-magazine\/?p=7451"},"modified":"2026-08-05T21:05:23","modified_gmt":"2026-08-05T12:05:23","slug":"18608","status":"publish","type":"post","link":"https:\/\/alive-project.com\/en\/streamer-magazine\/article\/18608\/","title":{"rendered":"CARTA-Backed VTuber Agency Uralogic Game Company Unveils Five First-Gen Talents Debuting August 19 With Shibuya Billboard Campaign"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Lighthouse Studio (a CARTA HOLDINGS group company) has announced the establishment of Uralogic Game Company, a next-generation VTuber agency launched as part of its Uralogic media project. Five first-generation talents will debut on August 19, 2026. The concept follows five characters who have undergone a &#8220;reverse isekai reincarnation&#8221; from a game world to modern-day Shibuya, where they start their own company. The agency plans a hybrid approach combining livestreaming and video content using high-end 3D models.<\/p>\n<div class=\"wp-block-group has-background\" style=\"background-color:#fffde6;border-radius:1rem;padding:1.5rem 1.75rem;margin-block:1.5rem;\">\n<p style=\"font-weight:700;font-size:16px;color:#00649A;margin:0 0 0.85rem;\">Key Points<\/p>\n<ul style=\"margin:0;padding-left:1.2rem;line-height:1.9;\">\n<li><strong>Operator:<\/strong> Lighthouse Studio, under CARTA HOLDINGS, establishes a new VTuber agency<\/li>\n<li><strong>Debut date:<\/strong> Five first-gen talents begin debut streams on August 19, 2026<\/li>\n<li><strong>Concept:<\/strong> Five characters who &#8220;reverse isekai reincarnated&#8221; start a company in Shibuya<\/li>\n<li><strong>Technology:<\/strong> Hybrid streaming and video content using high-end 3D models<\/li>\n<li><strong>Promotion:<\/strong> Outdoor billboard campaign in Shibuya starting August 10<\/li>\n<\/ul>\n<\/div>\n<h2 class=\"wp-block-heading\">What Is Uralogic Game Company?<\/h2>\n<p class=\"wp-block-paragraph\">Uralogic Game Company is a next-generation VTuber agency launched by Lighthouse Studio, which operates Kamige Kouryaku, a game walkthrough media site with over 100 million monthly page views. Leveraging that expertise, the agency rallies around the tagline &#8220;more game more fun,&#8221; positioning game culture at the core of its entertainment ventures.<\/p>\n<p class=\"wp-block-paragraph\">The lore features five characters who have undergone a &#8220;reverse isekai reincarnation&#8221; from their game worlds to present-day Shibuya, where they band together to start their own company.<\/p>\n<h2 class=\"wp-block-heading\">Meet the Five First-Gen Talents<\/h2>\n<p class=\"wp-block-paragraph\">Each of the five debut talents brings a distinct specialty. The lineup includes Toba Lila, who serves as CEO and accountant; Eikoku Nema, a film studies expert; Yakushiji Mei, specializing in chemistry and pharmacology; Rokujo Mikoto, focusing on law; and Uzuki Awai, whose domain is art research.<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1697\" src=\"https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/08\/uraroji-toba-lila.jpg\" alt=\"Toba Lila (purple hair, casino-themed character illustration)\" class=\"wp-image-18593\" \/><\/figure>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1697\" src=\"https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/08\/uraroji-eikoku-nema.jpg\" alt=\"Eikoku Nema (black and white hair, film studio-themed character illustration)\" class=\"wp-image-18594\" \/><\/figure>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1697\" src=\"https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/08\/uraroji-yakushiji-mei.jpg\" alt=\"Yakushiji Mei (green hair, white coat, laboratory-themed character illustration)\" class=\"wp-image-18595\" \/><\/figure>\n<h2 class=\"wp-block-heading\">Schedule Leading Up to Debut<\/h2>\n<p class=\"wp-block-paragraph\">A teaser PV was released on August 4 and is available on the official YouTube channel. Outdoor billboards will go up across the Shibuya area starting August 10, followed by debut streams on August 19 and 20.<\/p>\n<h2 class=\"wp-block-heading\">Future Plans and Key Takeaways<\/h2>\n<p class=\"wp-block-paragraph\">Uralogic Game Company intends to pursue a hybrid strategy of livestreaming and video, backed by the game media expertise and resources of the CARTA HOLDINGS group. The adoption of high-end 3D models promises high-quality visual expression. Whether the agency can carve out a unique position rooted in game culture will become clearer once debut activities get underway.<\/p>\n<h2 class=\"wp-block-heading\">Outlook<\/h2>\n<p class=\"wp-block-paragraph\">Having CARTA HOLDINGS as a corporate backer and the operational know-how behind Kamige Kouryaku, a site with over 100 million monthly PVs, gives the agency a strong foundation. The distinctive &#8220;reverse isekai reincarnation&#8221; concept and gaming-focused direction make it exciting to see what kind of audience the agency will attract once debut streams begin.<\/p>\n<p class=\"wp-block-paragraph\">Source: <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000017.000141545.html\">PR TIMES<\/a> | <a href=\"https:\/\/urarojigame.jp\/\">Uralogic Game Company Official Site<\/a> | <a href=\"https:\/\/x.com\/urarojigame_jp\">Official X<\/a> | <a href=\"https:\/\/www.youtube.com\/@urarojigame_official\">Official YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lighthouse Studio (a CARTA HOLDINGS group company) has announced the establishment of Uralogic Game Company, a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":7436,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"audition_thumb_url":"","audition_description":"","audition_editor_chief_comment":"","audition_organizer":"","audition_period":"","audition_deadline":"","audition_status":"","audition_recruitment_count":"","audition_selection_flow":"","audition_company_overview":"","audition_official_site":"","audition_sns_x":"","audition_sns_youtube":"","audition_apply_url":"","audition_official_url":"","audition_is_pr":"","audition_source":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-7451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CARTA-Backed VTuber Agency Uralogic Game Company Unveils Five First-Gen Talents 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