{"id":8355,"date":"2026-10-05T16:28:46","date_gmt":"2026-10-05T07:28:46","guid":{"rendered":"https:\/\/alive-project.com\/en\/streamer-magazine\/?p=8355"},"modified":"2026-10-05T16:28:47","modified_gmt":"2026-10-05T07:28:47","slug":"20133","status":"publish","type":"post","link":"https:\/\/alive-project.com\/en\/streamer-magazine\/article\/20133\/","title":{"rendered":"Nijisanji&#8217;s Kuzuha Rolls Out Handwritten-Message Ads at 47 Stations Nationwide for Oct. 12 K-Arena Yokohama Solo Live"},"content":{"rendered":"<p><a href=\"https:\/\/www.anycolor.co.jp\">ANYCOLOR Inc.<\/a>, which operates the VTuber and virtual livers group &#8220;<a href=\"https:\/\/www.nijisanji.jp\">NIJISANJI<\/a>,&#8221; has begun rolling out station ads featuring reproductions of Kuzuha&#8217;s handwritten messages at 47 stations across all 47 prefectures in Japan, starting October 3, 2026 (Sat.). The campaign celebrates Kuzuha&#8217;s solo concert, &#8220;Kuzuha One-Man Live &#8216;Bloody Alexandrite.'&#8221;<\/p>\n<div class=\"wp-block-group has-background\" style=\"background-color:#fffde6;border-radius:1rem;padding:1.5rem 1.75rem;margin-block:1.5rem;\">\n<p style=\"font-weight:700;font-size:16px;color:#00649A;margin:0 0 0.85rem;\">Key Points<\/p>\n<ul style=\"margin:0;padding-left:1.2rem;line-height:1.9;\">\n<li><strong>Display period:<\/strong> Rolling start from October 3, 2026 (Sat.), with each location running for about two weeks (the latest end date is October 20 (Tue.))<\/li>\n<li><strong>Locations:<\/strong> 47 stations, one in each of Japan&#8217;s 47 prefectures<\/li>\n<li><strong>Ad content:<\/strong> Prefecture-specific poster designs featuring reproductions of Kuzuha&#8217;s handwritten messages tied to each region<\/li>\n<li><strong>Hashtag:<\/strong> &#8220;#\u845b\u8449\u30ef\u30f3\u30de\u30f3\u30e9\u30a4\u30d6_47\u306e\u30e1\u30c3\u30bb\u30fc\u30b8&#8221; is live on X<\/li>\n<li><strong>The concert:<\/strong> October 12, 2026 (Mon., holiday), doors open 4:30 PM \/ show starts 6:00 PM at K-Arena Yokohama<\/li>\n<\/ul>\n<\/div>\n<h3 class=\"wp-block-heading\">A different message for each of the 47 prefectures<\/h3>\n<p>The station ads were created as &#8220;prefecture-specific design posters,&#8221; each paired with a reproduced handwritten message from Kuzuha themed around that region. For example, the poster at Toyama Station carries a humorous message about firefly squid.<\/p>\n<p>The ads are mainly placed at major stations in each prefecture, including Sapporo Station on the Sapporo Municipal Subway, JR Ikebukuro Station, JR Nagoya Station, JR Osaka Station, JR Hakata Station, and Omoromachi Station on the Okinawa Urban Monorail (Yui Rail). Start dates vary by location: Toyama Station kicks things off on October 3 (Sat.), most stations start on October 5 (Mon.), some on October 6 (Tue.), and the four Shikoku prefectures on October 7 (Wed.).<\/p>\n<h3 class=\"wp-block-heading\">A hashtag campaign to connect fans<\/h3>\n<p>A dedicated hashtag for the station ads, &#8220;#\u845b\u8449\u30ef\u30f3\u30de\u30f3\u30e9\u30a4\u30d6_47\u306e\u30e1\u30c3\u30bb\u30fc\u30b8,&#8221; has been announced on X. By posting photos of the posters they find in their area with the hashtag, fans can share all 47 messages with fans across the country.<\/p>\n<p>Please note that the ads are not set up as photo spots. Fans are asked to refrain from lingering for long periods or taking commemorative photos that could obstruct foot traffic, and to buy an admission ticket or fare if they want to see an ad located inside the ticket gates.<\/p>\n<h3 class=\"wp-block-heading\">One-man live at K-Arena Yokohama on October 12<\/h3>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv.jpg\" alt=\"Kuzuha One-Man Live Bloody Alexandrite key visual\" class=\"wp-image-8354\" srcset=\"https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv.jpg 1200w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-300x169.jpg 300w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-1024x576.jpg 1024w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-768x432.jpg 768w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-744x419.jpg 744w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-360x203.jpg 360w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-720x406.jpg 720w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-780x439.jpg 780w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-169x95.jpg 169w, https:\/\/streamer-magazine-en.lolipop.io\/wp-content\/uploads\/2026\/10\/kuzuha-47-station-ads-kv-338x190.jpg 338w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<p>&#8220;Kuzuha One-Man Live &#8216;Bloody Alexandrite'&#8221; will take place at K-Arena Yokohama on October 12, 2026 (Mon., holiday). It will be Kuzuha&#8217;s first stage appearance since &#8220;Kuzuha Solo Event &#8216;Kaleidoscope'&#8221; in 2023, and the long-awaited solo concert. Kuzuha has also been active in music, including the release of the 2nd MINI ALBUM &#8220;<a href=\"https:\/\/alive-project.com\/en\/streamer-magazine\/article\/14237\/\">Adamantite<\/a>.&#8221;<\/p>\n<p>Details about the show are available on the <a href=\"https:\/\/www.nijisanji.jp\/events\/kuzuha_bloodyalexandrite\/\">official event site<\/a>. The latest updates are expected to be shared on the <a href=\"https:\/\/x.com\/nijisanji_app\">official NIJISANJI X account<\/a> and under the hashtag &#8220;#\u845b\u8449\u30ef\u30f3\u30de\u30f3\u30e9\u30a4\u30d6.&#8221;<\/p>\n<h3 class=\"wp-block-heading\">Our Take and Outlook<\/h3>\n<p>Placing ads at stations in all 47 prefectures, each with a different handwritten message tailored to the region, is an unusually large-scale approach even for VTuber live promotion. Rather than concentrating on large screens in the Tokyo area, the campaign is designed so that fans nationwide can encounter Kuzuha in their own hometowns. It also offers fans in rural areas who can&#8217;t make it to the venue a way to join in the excitement leading up to the show. It will be interesting to see how high online enthusiasm builds ahead of October 12 as posts from around the country gather under the hashtag.<\/p>\n<p>Source: <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000001640.000030865.html\">PR TIMES<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ANYCOLOR Inc., which operates the VTuber and virtual livers group &#8220;NIJISANJI,&#8221; has begun rolling o&#8230;<\/p>\n","protected":false},"author":2,"featured_media":8353,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"audition_thumb_url":"","audition_description":"","audition_editor_chief_comment":"","audition_organizer":"","audition_period":"","audition_deadline":"","audition_status":"","audition_recruitment_count":"","audition_selection_flow":"","audition_company_overview":"","audition_official_site":"","audition_sns_x":"","audition_sns_youtube":"","audition_apply_url":"","audition_official_url":"","audition_is_pr":"","audition_source":"","footnotes":""},"categories":[2],"tags":[],"class_list":["post-8355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nijisanji&#039;s Kuzuha Rolls Out Handwritten-Message Ads at 47 Stations Nationwide for 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