PANDORA Launches “PUURU Project” Auditions to Discover the Next Generation of VTubers

PANDORA Inc., a trailblazer in the VTuber industry, has announced the launch of auditions for its new “PUURU Project”. Designed to discover and nurture the next wave of VTuber talent, the initiative will leverage both 2D and 3D avatars to create diverse content and promotional opportunities—offering a gateway to new careers in the entertainment industry.

A Next-Generation Entertainment Experience

The PUURU Project harnesses cutting-edge XR technology to blur the line between the virtual and physical worlds, enabling immersive entertainment experiences. By bridging the gap between VTubers and fans, the project will make interactions possible not only online but also in real-world venues. With professionally designed 2D and 3D avatars, talents can perform without revealing their real identity, ensuring a safe and supportive environment.

Audition Details

Applications are open to women aged 18 or older who wish to debut as VTubers without showing their face. The audition period runs from September 1, 2025 through September 14, 23:59 JST. Details are available on the official audition site: click here.

Eligibility requires the ability to participate in activities in Tokyo, stream at least once per week, and commit to long-term activity. The audition schedule includes a document screening on September 15, followed by in-person interviews at the Roppongi venue on September 17–18.

PANDORA’s Vision

With the mission of “creating a place for someone in the world,” PANDORA is dedicated to tackling social challenges such as loneliness and discrimination while democratizing the VTuber field. Through its XTuber business, the company aims to merge 2D and 3D talent and explore new entertainment formats by integrating AI technologies.

Outlook and Expectations

The PUURU Project marks an ambitious step toward shaping the future of virtual entertainment. By connecting the virtual and real worlds, PANDORA is fostering an environment where young creators can fully express their individuality and creativity. This initiative is poised to inject fresh energy into the entertainment industry and expand the possibilities of what VTuber culture can become. Expectations are high for how this project will evolve in the coming years.

Source: PR TIMES