AGE, a company with a top-tier track record in SNS marketing in Japan, has launched a new VTuber agency called ‘Virtual PRO’. The company upholds the vision of “transforming the passions of all stakeholders into business, creating an exciting future that does not yet exist.” The ‘Virtual PRO’ agency utilizes the individual “likes” of its talents as their greatest weapon, supporting activities across diverse genres.

Features of the VTuber Agency ‘Virtual PRO’

‘Virtual PRO’ supports expressive activities across various genres, including gaming, singing, chatting, and creative works. It is currently recruiting individuals interested in starting their careers as VTubers, as well as those aiming for further growth. Applications are open to anyone regardless of age or gender, as long as they can engage in continuous activities.

Specifically, we provide comprehensive support from offering streaming equipment and activity environments to assisting with character design and promotional efforts. We also support the operation of fan communities and event planning, focusing on providing a space where talents can shine in their unique ways. Applications can be submitted via the official LINE.

AGE’s Achievements

AGE has consistently delivered results through marketing strategies that combine the “real” and “digital” realms. Through its event business ‘Event PRO’, it hosts approximately 300 events annually, making it one of the largest in Japan, with a total attendance exceeding 70,000. Additionally, the large-scale fashion event ‘Design Zoo’ has collaborated with 280 brands, realizing 15 pop-up events and fashion shows. The company has also recorded the highest sales in Japan within the diet supplement sector as part of its marketing support efforts.

Reflections and Outlook

The establishment of ‘Virtual PRO’ is expected to invigorate the VTuber industry and give rise to a new form of entertainment. Leveraging AGE’s extensive marketing experience, we aim to create an environment where both talents and fans can enjoy together, leading to the emergence of many new talents. The fusion of the real and digital worlds promises to carve out an exciting future that is sure to attract attention.

Source: PR TIMES