PANDORA Inc. and talent agency Queens Avenue Inc. are jointly hosting the “Queens Avenue VTuber Recruitment Audition.” The application period runs from July 1 to July 14, 2026 at 23:59. Applicants must be 18 years or older, and the audition is open regardless of gender or prior streaming experience. Successful candidates will be affiliated with Queens Avenue and participate in PANDORA’s nurturing project “Project YOHANE: Human Emergence Plan,” with activities centered on TikTok LIVE.

A Major Talent Agency Enters the VTuber Space

Queens Avenue, which has managed a wide range of talent including actors, voice actors, TV personalities, artists, and influencers, has now begun recruiting VTubers as a new category of talent. This move reflects the growing trend of VTuber and live streaming activities becoming an established form of talent work.

The audition welcomes not only those with existing VTuber experience but also individuals who want to seriously pursue VTuber activities or are complete beginners looking to take on the challenge.

Audition Details and Selection Process

The application period runs from July 1 to July 14, 2026 (Tuesday) at 23:59. Applicants must be 18 years or older, regardless of gender, with an interest in VTuber activities, live streaming, or entertainment. Candidates should be able to commit to long-term, ongoing activities and must not currently hold an exclusive contract with any talent agency or production company. No prior streaming or entertainment experience is required.

The selection process consists of a first round (form-based document screening) followed by a second round (in-person interview in Tokyo), after which successful candidates will receive an explanation of affiliation terms and activity details. Applications are accepted through the dedicated application form.

Activities Through PANDORA’s “Project YOHANE” Nurturing Program

Successful candidates will be affiliated with Queens Avenue and participate in PANDORA’s companion-style nurturing project “Project YOHANE: Human Emergence Plan.” The project offers comprehensive support including VTuber avatar provision, streaming activities centered on TikTok LIVE, 1-on-1 support from dedicated streaming managers, content planning advice, fan community building assistance, and monetization support.

Candidates who demonstrate strong activity results and achievements as VTubers may be considered for an original VTuber debut or expanded entertainment activities based on their preferences and aptitudes.

Future Developments

PANDORA provides nurturing support for individuals aiming to “make a living as a VTuber,” and has previously conducted a joint audition with voice acting agency Crocodile. This collaboration with Queens Avenue represents the second initiative combining entertainment management expertise with VTuber development know-how. The trend of talent agencies entering the VTuber space is likely to continue expanding.

Commentary

The growing number of talent agencies recruiting VTuber talent signals a structural shift in the industry. Queens Avenue brings proven experience in nurturing actors and voice actors, and combined with PANDORA’s VTuber development expertise, this partnership could create an accessible environment for streaming newcomers to take their first step. The focus on TikTok LIVE as the primary platform is also notable as a strategy targeting younger demographics. As the boundaries between traditional entertainment and VTuber activities continue to blur, it will be worth watching how these joint auditions shape the landscape.

Source: PR TIMES