CyberAgent has announced that the second wave of collaboration products between the popular VTuber group “Nijisanji” and the avatar SNS “PIGG PARTY” — titled “Nijisanji PIGG PARTY Chips 2: Light Salt Flavor” — will go on sale from August 25, 2026. Each bag contains one of 21 original collectible cards, and the product will be available at FamilyMart stores and anime retailers nationwide.

Product Overview and 21-Card Lineup

“Nijisanji PIGG PARTY Chips 2: Light Salt Flavor” is a snack produced by Yamayoshi Seika, priced at ¥253 (tax included, 23g per bag). Each bag contains one randomly inserted original card from a lineup of 16 Normal, 4 Rare, and 1 Secret — 21 varieties in total.

The featured VTubers are Akagi Wen, Hibachi Mana, Hoshirube Shou, Murakumo Kagetsu, Koyanagi Rou, Inami Rai, Meloco Kyoran, and Yang Nari — 8 members in all. Each card features pop-style illustrations with the VTubers drawn in PIGG PARTY’s signature avatar design.

Retailers and Amusement-Exclusive BOX

Sales will be available at FamilyMart stores nationwide (select locations excluded), Animate stores nationwide, Village Vanguard (select locations), HMV (select locations excluded), and the Cyber Goods Store. The Cyber Goods Store offers carton sales only (12 bags per box), with each box purchase including an exclusive die-cut sticker.

Additionally, Bandai Namco Amusement’s “Namco” arcade centers nationwide and the Namco Online Crane will offer amusement-exclusive BOX sets (containing 4 bags each).

Multiple SNS and In-App Campaigns

Several campaigns are being held to celebrate the release. If the PIGG PARTY official X pre-announcement post reaches 1,000 reposts, all users will receive a free in-app item. After launch, a follow-and-quote-repost campaign on the official X will give 3 winners a complete set of all 21 cards.

Within the PIGG PARTY app, a collaboration campaign will also run, offering 50 winners a card complete set through a download-and-enter lottery. The “Ikebukuro Area” in-game will be transformed into a limited-time collaboration version as part of the cross-promotion.

Future Developments

As the second installment in the series following the first wave, the Nijisanji x PIGG PARTY collaboration is steadily establishing itself as a recurring product line. With the SNS campaign period extending through September 18 after the August 25 launch, promotions will span approximately one month. If the collaboration continues to perform well, a third wave with new VTuber members could be on the horizon.

Commentary and Outlook

While collaborations between VTubers and food manufacturers have been increasing in recent years, the Nijisanji x PIGG PARTY chips series reaching its second volume is a strong example of a cross-industry partnership taking root. The 21 card varieties offer high collectibility, and distribution through FamilyMart’s nationwide chain significantly lowers the purchase barrier. Nijisanji’s merchandise strategy continues to expand in multiple directions, as seen with their PUBG MOBILE collaboration.

Source: PR TIMES